How web analytics can lead to a career in data science?

The Web Analytics world is evolving. What used to require an understanding of Google Analytics, some tag management and visualisation for presentation purposes has grown into something much more. Whereas Web Analysts may have once been lone players in a Marketing team, they’re now expected…

Read More
Team Work

What’s The Big Data?

What's The Big Data? takes a different approach to data science and focuses on the impact of big data’s growth into the digital behemoth it is today. The blog’s founder, Gil Press, is intimately familiar with big data and data science, having spent a career…

Read More